Contouring for Beginners: How to Contour Your Face Based on Face Shape

Whether you’re stepping into the world of makeup for the first time or you’ve dabbled with bronzers but aren’t quite sure if you’re applying them right—this guide is your perfect starting point. Contouring might seem intimidating, but once you understand your face shape and the right techniques, it becomes a game-changer in your makeup routine.

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What Is Contouring and Why Does It Matter?

Contouring is the technique of enhancing, defining, or slimming your facial features using makeup products that are slightly darker and lighter than your natural skin tone. Think of it like sculpting—just with powders and creams instead of clay!


The Golden Rule of Contouring: Know Your Face Shape

Before you pick up that contour stick, understanding your face shape is crucial. Each shape benefits from a different application technique to highlight your best features.


Types of Face Shapes and How to Contour Them


1. Oval Face

Characteristics:

  • Balanced proportions
  • Forehead slightly wider than the chin

Contour Tip:

  • Apply bronzer under the cheekbones and around the forehead.
  • Lightly highlight under the eyes and the center of the forehead.

2. Round Face

Characteristics:

  • Full cheeks
  • Equal width and length

Contour Tip:

  • Contour along the temples and sides of the jawline to create definition.
  • Apply highlighter to the center of the forehead and chin to elongate the face.

3. Square Face

Characteristics:

  • Strong jawline
  • Broad forehead

Contour Tip:

  • Soften the jawline by contouring below the cheekbones and along the jaw.
  • Highlight the center of the forehead and under the eyes.

4. Heart-Shaped Face

Characteristics:

  • Wider forehead
  • Pointed chin

Contour Tip:

  • Focus contour on the sides of the forehead and under cheekbones.
  • Highlight the chin and under-eye area to balance the upper and lower halves.

5. Long/Rectangular Face

Characteristics:

  • Face longer than it is wide
  • Often a prominent chin

Contour Tip:

  • Apply bronzer along the hairline and chin to visually shorten the face.
  • Highlight under the eyes and cheekbones for brightness.

Contouring Essentials: What You’ll Need

Cream vs. Powder Contour

  • Cream: Great for dry skin or a dewy finish
  • Powder: Ideal for oily skin or beginners looking for a softer blend

Brushes and Blenders

  • Use angled brushes for bronzer
  • Damp beauty sponge for blending creams seamlessly

Step-by-Step Guide to Contouring Like a Pro

Step 1: Foundation First

Start with a clean, moisturized face. Apply your foundation to even out your skin tone.

Step 2: Map Your Face

Using a cream or stick contour, apply it to:

  • Temples
  • Sides of the nose
  • Under cheekbones
  • Jawline

Step 3: Blend, Blend, Blend

Using a damp beauty sponge or contour brush, blend out the harsh lines.

Step 4: Highlight

Apply a lighter concealer or highlighter to:

  • Center of forehead
  • Under eyes
  • Bridge of nose
  • Chin

Step 5: Set It All

Use a translucent setting powder to lock your look in place.


Common Contouring Mistakes to Avoid

  • Using too much product: Less is more!
  • Not blending properly: Harsh lines defeat the purpose.
  • Using the wrong shade: Stick to 1–2 shades darker/lighter than your skin tone.

Top Affordable Contour Products for Beginners

ProductTypeBest For
NYX Wonder StickCream StickBeginners
Fenty Beauty Match StixCreamLong wear
Maybelline Master ContourPowder KitOily Skin
ELF Contour PalettePowderBudget-friendly

FAQs About Contouring for Beginners

1. Do I need to contour every day?

No! Contouring is best for special occasions or when you want a more sculpted look.

2. Can I contour with just bronzer?

Yes, bronzer can double as a contour, especially for subtle everyday looks.

3. Is contouring bad for my skin?

Not if you remove it properly at the end of the day and maintain a good skincare routine.

4. How do I know what shade to use?

Go for a contour shade 1–2 tones darker than your foundation, with a cool undertone for natural shadows.

5. Can I contour without foundation?

Yes! Just make sure to blend well and use minimal product for a natural finish.


Customer Reviews

Amira D.

⭐️⭐️⭐️⭐️⭐️
“I always avoided contouring because it looked too hard. This article helped me understand my face shape and now I contour every time I go out!”

Jessica R.

⭐️⭐️⭐️⭐️
“As someone with a round face, I’ve always struggled with defining my features. Now I know exactly where to apply and blend—thank you!”

Lena M.

⭐️⭐️⭐️⭐️⭐️
“The beginner-friendly product list was a lifesaver. I picked up the NYX stick and it’s amazin

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